Vlogging – DipLCM

Learn the art of vlogging & build your visual brand.

  • Start Date: January 2020
  • Price: 999,00 €
  • Duration: 12 weeks


Once the home of the bedroom makeup tutorial, today’s leading vloggers are household names who rake in millions and have a greater impact on sales than traditional celebrities.
Video is already fundamental to Facebook marketing and with the rise in popularity of Instagram stories and LinkedIn’s sponsored video content, it’s never been more crucial to publish engaging and dynamic video content that’s optimized for your target audience.
Vlogging is all about using video to connect you with your audience whoever and wherever they might be. There are so many reasons why developing this skill will help you but perhaps the most important is that it will allow you to share what you have to say or need to say with the world in one of the most powerful mediums available – video. 
With the explosive growth of vlogging, thousands are grabbing their phones and  making content. And while it can be that simple, in terms of quality it can be a case of ‘you get what you pay for’.
Whether you are an individual, a brand representative or have your own business, now you can become a professional, qualified vlogger with a University accredited qualification. You will also gain a powerful channel for promoting your business or cause, as well as an opportunity to show off the personal side of your business and its people.

Who is this course for?

This is the course for people who want to engage with their audience and tell their brand’s story through a visual medium. 

Maybe you want to monetise and launch your own successful Social Media brand through multiple channels or you need help to define your market/audience so you can start to develop your vlog in the best way possible for your audience. Or you need to improve your presentation skills for your role.

Maybe you are an influencer and wish to legitimise your brand with a professional qualification or you are you a brand representative/businesses and you want to promote your products or cause by  stepping in front of the camera.

Skills you will learn

  • We share all the tricks and tips on how to become a professional Vlogger.
  • Gain a greater understanding of the technical side of Vlogging, what is the best equipment on the market to produce the most professional content.
  • How to develop your vlog story. 
  • How to deliver your message and how you want to connect with your audience
  • Presentation skills, onscreen etiquette, performance rehearsal and interview skills 
  • Guide you through the editing process to help you gain the skills to make your footage engaging.
  • Learn how to set up your channel on youtube. 
  • Understanding of advertising and marketing & how to apply that to your vlog. 
  • How to use your Analytics & vlog Feedback to your advantage. How to deal with negative feedback… 
  • The business side of your Vlog by maxmising your PR and be adept at the Finance side of monetizing your vlog.


Yes, this course is designed so that you can learn online at your own pace and in your own time.Students who successfully pass the examination will receive the qualification DipLCM in Creative Storytelling.

Yes, this course is designed so that you can learn online at your own pace and in your own time.

No, you do not have to take the examination, though without the examination you will not receive the qualification DipLCM.

You have exactly one year from your date of enrollment to study & enroll ALL relevant content for your examination. If content is uploaded close to the closing date, the video examination will take place in the next available slot.

If you feel you have just cause to take the examination after the one year expiry date, please email: [email protected] providing all relevant information. Decisions will be made on a case-by-case basis.

If you don’t pass the examination, you can apply to retake it. This will involve an exam retake fee only – for details email: [email protected]

You need access to a Windows, Mac or Linux computer or an iPad/tablet & an internet connection.





Course Content

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Introduction to Course

About the instructors

Every one of our expert tutors is devoted to assisting you become your most creative self.

Susan Hickey
Susan Hickey
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Susan Hickey (M.A.) is an award-winning media presenter, vlogger, producer, author & entrepreneur. She’s worked across TV, Radio and online as a presenter & interviewer (Channel4, MobuzzTV, E! Television, Capital Radio etc) covering events such as the Cannes Film Festival, & New York Fashion Week where she’s interviewed the likes of Ivana Trump, Tyra Banks, Enrique Iglesias & Anna Kournikova amongst others. She is popular as a voice-over artist for radio adverts & audio books. She is a pioneering entrepreneur, recently recognised by the Irish Government where she was invited by President Michael D Higgins to the Presidential House to an event to celebrate Ireland’s top female entrepreneurs. She is the co-author and presenter of the world’s first academic qualification in Vlogging and is a platform speaker at media and educational events as far afield as Singapore, KL & HK & of course one of the Founders of GoCreate Academy!
Cielo de la Paz
Cielo de la Paz
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Cielo’s work with mobile devices came to prominence in 2014 when her photos and videos were featured in Apple’s Shot on iPhone ad campaign. With this exposure, many people turned to Cielo to teach them how to take better photos and videos with their iPhones. Cielo taught her first iPhone videography class in 2015, and to date has taught over 20,000 students worldwide. Cielo teaches mobile fim making for iPhone, Android, and any device that allows for better mobility and easier storytelling. Cielo speaks and teaches globally at conferences and institutions such as Stanford, Google, Canadian Government, Mojofest Ireland, CreativeLive & of course, GoCreate Academy!